All posts tagged Google

Google warns on ‘unsafe’ websites

The warnings will pop up before people visit a site
Google has started warning users if they are about to visit a webpage that could harm their computer.
The warning will pop up if users click on a link to a page known to host spyware or other malicious programs.
The initiative comes out of a larger project cataloguing programs that plague people with unwanted ads, spy on web habits or steal personal data.
Google is one of several companies trying to act as an “in-flight adviser” to ensure people stay safe online.
Web watch
The warnings will be seen by anyone using the search engine who clicks on a link to a site identified as harmful by the Stop Badware coalition.
Google, PC maker Lenovo and Sun set up this initiative in January 2006 to identify dangerous software and the websites that try to trick people into installing these malicious programs.
DANGEROUS KEYWORDS
Free screensavers
Bearshare
Screensavers
Winmx
Limewire
Lime wire
Free ringtones

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The Googley Principles – The Google Guide to Good Web Design

Google’s User Experience Group es el responsable del dise

Six Quick and Simple Ways to Dominate Google Rankings

The reason Google is the most successful search engine in the world is because they provide the best search results; pages ranked by tangible value. That tangible value is a combination of content and links, with links being the more important factor (they assume any pages linking in will only link to good content or risk their own ranking.)

Here are a few tips that will help you take full advantage of Google’s love of linking…

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SEO Copywriting Tips

…… for Google, Yahoo and your Prospects

It might not seem logical, but a web site that’s well-written for human consumption with a little SEO help usually is also well-received by the robots of search engines like Google and Yahoo.

So, what does “well-written” mean? Here are some tips to good SEO copywriting for Google, Yahoo and site visitors.

SEO Copywriting Tips “

IMAGENES EN GOOGLE

[caption id="attachment_1395" align="alignleft" width="362" caption="Google

Beta Adsense for Videos is here

This time, Google’s beta tag means something – to become a user,publishers will need to have English-language, U.S.-based sites, and serve at least one million video streams per month. But, beta tag or not, AdSense for video has officially arrived.
Google has promised that it will expand the program “in the near future.” Meanwhile, sites like BobVila.com, MyDamnChannel, and blip.tv are getting to experience a sort of test drive. And for a description of what they’re seeing (we’re assuming you don’t want to chase down and sit through random videos), we can turn to the Official Google Blog.
Shamim Samadi and Ryan Hayward write, “This approach takes the same non-intrusive InVideo ad format used on YouTube and extends it across video partner sites on the Google Content Network. This enables advertisers to run a single campaign across the largest network of online video content.”
Also, in the event that you want to watch a carefully selected clip, something on the Inside AdSense blog provides more information about Google, video content, and revenue.
All of this points back to what we covered in the opening: if you’re not close buds with Google, AdSense for video is still a little out of reach. There’s no reason you can’t scope it out, though, and be ready to accept (or reject) the program as it approaches a wider release.

Are Google Earth Images In Real-Time?

A look at Google Earth images
Images on Google Earth are highly detailed but do not show imagery in real-time.
Google Earth
Many people according to Frank Taylor at his Google Earth Blog believe the images are in real time. He believes that is because of weather satellite photos that are a few hours old or because of live weather radar. He goes into detail how Google collects its images for Google Earth.
Taylor writes, “High resolution satellites (like those operated by DigitalGlobe) operate just a few hundred kilometers above the Earth. This means they only see a small part of the Earth with their camera as they orbit over.”
“They typically go around the Earth every 90 minutes, but only cover about 1% of the Earth on each pass (you can see strips of imagery if you look at the imagery in Google Earth) – most of that is water.”
One reason why the images are not in real time is that they must be processed by a commercial provider like DigitalGlobe before being passed on to Google. Goggle then compares the imagery to the current imagery to see if the new imagery is better than the current.
Taylor writes,” Once an image is selected, it has to be processed into the format and coordinate system of Google Earth’s databases. Then it has to go through a quality control process and fed into a processing system before it gets distributed to the live Google Earth database servers.”
Another reason there is not newer imagery according to Taylor is that it is expensive to purchase quality aerial imagery. Taylor points out that recent imagery is worth more than older imagery and companies do not want to have their newest imagery available for free on Google Earth. He says you cannot sell or use the imagery from Google Earth for business purposes without permission.
There is near real- time imagery of Earth available on Google Earth. Taylor writes,” first there’s the new Clouds layer. Found under the new Weather layer folder. The clouds are actually taken from weather satellites and are a global picture of the clouds as recent as 3 hours old.”
He also points to NASA. “NASA has a layer they call DailyPlanet which shows the entire Earth at a medium resolution (about 500 meter resolution per pixel). You can view DailyPlanet in Google Earth.”
“Right now, this layer from NASA is the most recent, highest resolution imagery of the Earth continuously updating available to the general public.”
By Mike Sachoff – Fri, 02/08/2008 -http://www.webpronews.com

Black Screen – Energy Saver?

Reducing climate change by saving energy is an important effort we should all join, and that’s why we’re very glad to see the innovative thinking going into a variety of solutions. One idea, suggested by the site called “Blackle” (which is not related to Google, by the way, though the site does use our custom search engine), is to reduce energy used by monitors by providing search with a black background. We applaud the spirit of the idea, but our own analysis as well as that of others shows that making the Google homepage black will not reduce energy consumption. To the contrary, on flat-panel monitors (already estimated to be 75% of the market), displaying black may actually increase energy usage. Detailed results from a new study confirm this.
As computers become a bigger part of more people’s lives, they will consume an increasing amount of energy, which is why we’ve invested so much in making our data centers efficient and we’ve joined with others to launch Climate Savers Computing, which has a goal of reducing total power consumption by more than 50% for all computers by 2010.
There are some things you can do now to reduce the energy used by your computer, such as:
* turn on the power management features. Virtually all computers today have the ability to switch into low-power modes automatically when they’re idle; very few computers have this capability enabled! Here’s how to do it on computers running Windows XP.
* turn off your monitor and computer when you’re not using them
* turn down the brightness on your monitor
* make sure your next computer meets the efficiency standards of Climate Savers Computing (an efficient computer uses up to 50% less energy than a conventional one)
* to find the most efficient PCs available today, look for the words “EnergyStar 4.0 compliant.”
Visto en el Blog Oficial de Google
Art

Google says: ‘ We’ve detected that your 404 (file not found) error page returns a status of 200 (OK) in the header.’

Background – what is a result code and why should I care?
Each time something accesses your web server, it returns some content and a result code. The result code is not shown to the user but processed by the program accessing the server (“client”). The result code is a code for the client telling it the status of the content that it just sent
There are several result codes, but the ones we’ll look at now are “404″ and “200″. The result code 200 means that the page the client wanted is available and shown in the content. The result code 404 means that the page the client wanted is not available, but it can also return content (eg. a page saying “sorry, couldn’t find your page”). Usually a normal web page returns 200, saying all is ok.

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TUNE IN TO GOOGLE ADS

The official word from Google said they will run a trial of targeted video advertising with a couple of outlets: EchoStar, which operates the DISH Network, and Astound Cable, a small operation in Northern California.
Google earns 99 percent of its revenue from online advertising. Their contextual search products, and expansions into different advertising models like CPM and CPA, still rely on getting those ads in front of Internet users.
That doesn’t seem to be much of a problem these days, as Google has become the dominant player in search and advertising online. But they caution investors with each quarterly financial statement that the possibility exists it could all come crashing down at some point.
Diversifying the revenue stream for a company can be a risky business. Side efforts can distract a company from the core that put it in a position to need such diversity. It’s a risk that Google has wanted to take, by finding ways to inject its auction-based ad model into the world’s of radio and television.
Google will try to make the TV side of the advertising equation a reality with its formal testing of video ads. The company announced it will partner with EchoStar, operator of Dish, and Astound Cable, a small outfit in Northern California.

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